Public Affairs
Strategic public affairs that cut through.
Often organisations can feel left out of the political world, struggling to get the opportunities and funding that they need to thrive. We help you navigate this environment with confidence, building the relationships and connections that matter to you.
With deep experience across local, Scottish and UK governments, we ensure your voice is heard by the right people, in the right way – always compliant, always effective.
Our public affairs services include:
Stakeholder mapping and relationship building
Strategic advice on political engagement
Support with planning applications and public consultations
Guidance on lobbying and regulatory compliance
Support in hosting successful events in Parliament
Preparing you for appearing in front of parliamentary committees
Engaging the community with one of Europe’s largest regeneration initiatives
Russell Wilkie, Development Director at Ravenscraig:
“At Ravenscraig we are responsible for one of the largest brownfield regeneration projects in Europe. It is essential to bring the community and influential key stakeholders on the journey with us. Thanks to their expert insights and specialist knowledge, Perceptive has helped us achieve this, including forming a more positive relationship with the local community who are so important on this long term journey.
“They have also helped us activate proactive support amongst vital stakeholders, including the Housing Minister and our local MP who raised Ravenscraig as a great example of regeneration in the House of Commons."
What our clients say…
Explore our public affairs packages
Building a foundation
It is easy for the political world to feel disconnected and out of reach. But do you feel like you are missing out on opportunities that other organisations seem able to grasp? We can help you to not just dip your toe, but become fully immersed, setting up engagements with the people who matter most, unlocking the opportunities for your organisation.
Bringing impact
Is your stakeholder engagement falling short of the mark? Our strategic approach will ensure you're connecting with the right people at the right time to achieve your organisational goals. Our proven track record of success with partners in the built environment, science, leisure, and hospitality sectors speaks for itself - we deliver the influence you need to thrive.
Maximising your influence
If you are struggling to be a leader in your industry or you are not influencing the people that matter then this comprehensive package of support will help you achieve your organisational goals. With complete end-to-end stakeholder management, this package will ensure your business is leading from the front. Integrating this with our award winning PR and social media services will give your organisation the best opportunity to thrive.
Additional services
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Getting your voice heard by the key decision makers at Holyrood and Westminster can feel like an uphill battle. You need to be in the right room with the right people. Our parliamentary events package is designed to cut through the noise and put you directly in front of the politicians who matter. We help you with:
Advice on what event format will maximise engagement
Pinpointing of key stakeholder targets
Handling the complexities of parliamentary event management, including budget control, invites and venue liaison
Understanding attending politicians and ministers with in depth briefings
Getting the most out of your event with attendance by a Perceptive public affairs expert
Facilitating meaningful connections with proactive follow ups with key stakeholders after the event
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Navigating planning permission and community consultations can feel like a minefield, delaying your projects and costing you valuable time and money. Our expert support, leveraging decades of experience in the built environment, will help you streamline the process, proactively address potential hurdles, and unlock the planning system. We provide a strategic solution, helping you to:
Proactively engage and build relationships with key stakeholders before, during and after the planning process
Create a meaningful community consultation that builds trusts and anticipates potential objections
Work with local councillors to deliver projects that suit you and your community's interests
Control the narrative with integrated public affairs, media relations and social media messaging
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It can be tough to have meaningful relationships with stakeholders and build connections that truly matter. Our strategic stakeholder engagement means that you will no longer miss out on crucial opportunities or feel disconnected from where decisions are made. We can help you develop important relationships, supporting you to:
Pinpoint the key stakeholders that matter most to your objectives
Craft interesting opportunities for politicians to engage with your work
Manage the logistical hurdles to ensuring a professional experience
Achieve the desired impact of engagement with tailored communications
Ensure all engagements are conducted in line with relevant lobbying legislation
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It can be daunting if your organisation has been asked to give evidence to a parliamentary committee. Perceptive can support you in being fully prepared and ensure your key messages are delivered articulately. Our expert committee appearance training is designed to equip you with the skills and confidence to navigate this process as well as mitigate hostile questioning. Our experience in working with parliamentary committees at Holyrood and Westminster, means that we can provide you with a comprehensive solution that:
Anticipates likely lines of questioning and the interests of individual committee members
Prepares and distills your key messages
Ensures you are confident, prepared and have practised your responses under pressure
Provides in person support on the day, allowing you to focus on an impactful committee appearance
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Party conferences can seem difficult events to penetrate, but our experienced team can ensure you make the most of your investment, ensuring your organisation cuts through and engages with the people who matter. We can help you:
Identify the people with the most influence and relevance
Secure meetings with the people who matter to your organisation
Handle the complexities of attending conference including invites, event liaison, and budget control
Get the most out of your time with on the ground support from a Perceptive public affairs expert
Facilitate meaningful follow ups, creating relationships that last longer than a meeting
Supporting planning and development for Lost Shore Surf Resort
Andy Hadden, founder of Lost Shore Surf Resort
“The Perceptive team genuinely feel like an extension of our own and their guidance, insight and their public affairs expertise have been invaluable before, during and after the construction of Lost Shore Surf Resort.
“Being able to bring the community along on our journey as well as cultivating support from political stakeholders was hugely important in ensuring our two planning applications were passed at the first attempt. This saved a huge amount of time and money, enabling us to deliver the project much more efficiently.”
What our clients say…
