The latest from Perceptive Communicators
Let's get real!
A timely conversation with my Washington DC-based pal ex-FBI and Microsoft global cyber expert and renowned speaker Edward P. Gibson prompted me to make a direct link between the highly unpredictable so-called hyperconnectivity promises generated by artificial intelligence generated systems and seasonal affective disorder.
Perceptive Communicators adds to biotech expertise with new business win
Perceptive Communicators has added to its portfolio of innovative biotechnology clients after being appointed by MiAlgae to deliver strategic public relations and social media support.
Challenges of changing work patterns
Many of us are now working on a hybrid basis, partly from home and partly in the office. I am aware of a variety of hybrid working approaches. Regardless of the working model adopted, I am hearing from both my clients that I am coaching and the coaches that I am supervising that the leaders of organisations are struggling. The psychological stamina and emotional resilience needed now is a tall order after the pandemic.
The Business of Precision Medicine
A recent survey by Price Waterhouse about the potential for precision medicine shows that global leaders in the pharmaceuticals industry are aware of its promise; 92% identify precision medicine as an opportunity and 84 percent have it on their corporate agenda.
Healthcare access for all via technology
YouTube, Zoom and Instagram have boosted the popularity of virtual exercise classes and the Couch to 5k mobile app has hit five million downloads since the pandemic started with no signs of slowing down. More people are achieving improvements to their physical and mental health through technology
Function Without Friction
Some asks are big, unrealistic - a moonshot. Some are achievable with a fair wind behind them. My ask for Social Care is that we are unbridled of obstruction, allowed the conditions in which to flourish, in short, that we can function without friction.
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