The latest from Perceptive Communicators
Topping out milestone reached on Edinburgh’s Caledonian Hotel extension as Will Rudd delivers on another high-profile city hotel
Leading civil and structural engineering consultancy Will Rudd has reached a major project benchmark following the official topping out of a nine-storey extension at the Category A-listed Caledonian Hotel in Edinburgh.
From SEO to GEO: Winning Visibility in the Age of AI
For years, businesses have focused on being found by customers as quickly and easily as possible. With our reliance on technology and our digital world, ranking as highly as possible on Google is key. But a fundamental shift is changing how customers discover brands online, and many organisations haven't yet realised it's happening.
Clyde Gateway launches marketing for £11m XWORKS innovation hub
Clyde Gateway and commercial property consultancy Ryden have launched the marketing campaign for the letting of XWORKS, a landmark £11 million mid-tech development designed to support the next generation of science and technology businesses in Glasgow.
A week in the life of… Sharifa Joy, Campion Homes
From fine-tuning interiors trends and reviewing new land opportunities to juggling show home open days, school playground CSR projects and taking in the Commonwealth Games in Glasgow, no two days are ever the same for Sharifa Joy, head of sales and marketing at Campion Homes.
Here, Sharifa shares a typical week balancing strategic sales planning, hands-on development launches, team collaboration and family life.
Damp and mould: Scotland must turn regulation into prevention
The Investigation and Commencement of Repair (Scotland) Regulations 2026, commonly referred to as Awaab’s Law, come into force in October, introducing new responsibilities for landlords around tackling damp and mould in rented homes.
Ryden targets next phase of growth after outperforming expectations in first year of LSH partnership
To mark the first anniversary of the Ryden and Lambert Smith Hampton partnership, we delivered a programme of communications celebrating the partnership's achievements to date and setting out its ambitions for the next phase of growth. Activity included a press release, insight from Managing Partner Alan Gilkison featured in The Scotsman, and a CoStar interview secured as part of the campaign.
Muir Group delivers strong growth as profits increase tenfold and turnover rises 30% to £113.9 million
Muir Group delivers strong growth as profits increase tenfold and turnover rises 30% to £113.9 million
Perceptive relaunches ‘Improving Lives’ initiative to support charities
Perceptive Communicators, has announced the launch of its ‘Improving Lives’ initiative for 2026, offering free communications training to charities.
Bringing Pancreatic Cancer Out of the Shadows
Pancreatic cancer is a silent killer. Its early symptoms - fatigue, back pain, unexplained weight loss - are easily mistaken for everyday ailments or dismissed entirely. Tragically, the warning signs often go unnoticed until it’s too late.
Despite its quiet onset, pancreatic cancer is one of the UK’s deadliest cancers. Only 8% of those diagnosed survive beyond five years, and just 1% reach the ten-year mark. It is now the fifth biggest cancer killer and the tenth most common cancer in the UK. These stark statistics underscore the urgency to shine a light on its subtle symptoms and make early diagnosis the norm - not the exception.
Driving Gender Balance in the Built Environment: A Step Towards Equality
Celebrated later this week, the focus of International Women’s Day this year is accelerating action. A key sector which could benefit from such accelerated action is the construction sector. It is a major contributor to our economy, but its contribution is being suppressed with a lack of diversity.
The statistics are stark. According to the Office for National Statistics, women make up just 15.8% of the total construction workforce, with those in director-level roles at low single figures. Yet, companies with diverse leadership teams consistently outperform competitors both financially and operationally. The absence of female voices at the top is not just an equality issue—it’s impacting on the performance of the sector and, in turn, our wider economy.
Championing Women & Girls in Science
Science has always been a catalyst for progress, shaping the way we understand and navigate the world. Yet, for centuries, the contributions of women in science have been overlooked, and despite many efforts, a yawning gender gap at a senior level in science persists.
Today we celebrate the International Day of Women and Girls in Science. This acknowledges the impact of female scientists. But why do we need days like this and initiatives like Senior Women in Science (SWIS), established by Perceptive Communicators, which aims to help move the needle on the number of women in senior positions?
The Trust Equation: A secret weapon for social media success in 2025
In an era of information overload, social media users are increasingly discerning. So how can businesses ensure their messages aren’t falling on deaf ears? Charles H. Green’s Trust Equation states that the key elements of trust are underpinned by levels of “self-orientation”. In a business context, this can refer to how much a brand tailors its external communications to the interests of its audience
Housing at the Festival of Politics
It is perhaps not surprising that a panel of people engrossed in housing in the UK would paint a stark picture of the situation we face. But there were certainly no punches being pulled in the Scottish Parliament this week. We’ve distilled some of the key facts and figures as well as panel opinions on how we can improve things here in Scotland.
How getting malaria as a child shaped my life and gave purpose to my career
As the Managing Director of Scotland’s largest vaccine producer, Valneva, I am immensely proud to work in an industry which saves lives and prevents disease. I can track my drive to work in life sciences to one moment from my childhood, when I was around seven years old.
Shortlist success for communications consultancy Perceptive Communicators
Glasgow-based specialist communications consultancy Perceptive Communicators has been shortlisted as Property Marketing Team of the Year at the Herald Property Awards 2024.
Valneva Scotland Appoints Science Communications Consultancy, Perceptive Communicators
Perceptive Communicators has announced its appointment to provide strategic communications services for Valneva Scotland, a specialty vaccine company that develops, manufactures, and commercialises vaccines for infectious diseases, addressing unmet medical needs.
Perceptive Communicators scoops two awards in two days as announces Muir Group client win and team growth
Perceptive Communicators has announced a significant milestone with its appointment to provide strategic communications services for Muir Group and expanding their specialist team with the addition of a Senior Account Executive, along with two award wins in two days.
Perceptive Communicators named Top 50 Inspiring Workplace at UK & Ireland Awards
Perceptive Communicators has won at the 2024 Inspiring Workplaces Awards UK & Ireland. Perceptive Communicators was named as a Top 50 Inspiring Workplace, ranking #39 in the UK & Ireland, and received a Top Five award in the small business category (less than 50 employees).
Perceptive Communicators continues to transform futures with four significant new client wins, two promotions and a prestigious industry shortlisting
Glasgow-based specialist communications consultancy, Perceptive Communicators has added four high-profile new clients to its portfolio, made two key promotions and been shortlisted for the prestigious Homes for Scotland awards.
Industry Leader Ed Monaghan appointed as Perceptive Communicators Non-Executive Director
We’re thrilled to appoint industry leader Ed Monaghan as non-executive director of Perceptive Communicators with immediate effect. As the leading communications consultancy for the built environment in Scotland, we’re delighted to bring Ed on board with a wealth of industry knowledge and experience.
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