The latest from Perceptive Communicators

Perceptive Blogs Julie Moulsdale Perceptive Blogs Julie Moulsdale

Golden opportunity for science sector

COP26 has provided the inspiration to live more sustainable lives and to hopefully succeed, quickly, in halting climate change. However, a report published by environmental think tank E3G found that the heavily polluting G20 countries have so far failed to strengthen their plans since COP26 and that “none of them are on track for a 1.5C pathway". In addition, the Environment Agency in England admitted last week that it is minded to rehome at risk coastal communities “away from danger rather than try to protect them from the inevitable impacts of a rising sea level".

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Perceptive Blogs Julie Moulsdale Perceptive Blogs Julie Moulsdale

Pre-election period requires careful consideration of communications activities

The UK is gearing up for its next set of elections where, on 5 May, voters will head to polling stations. In England, the outcome of local and mayoral elections will be decided, and Members of the Legislative Assembly (MLAs) will be elected to the Stormont. In Scotland and Wales, the makeup of councils will be determined in local elections.

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Perceptive Blogs Julie Moulsdale Perceptive Blogs Julie Moulsdale

Best business advice? Trust your own judgment.

What’s the best business advice you’ve ever had? Mine was: “Work is a thing you do, not a place you go”. I heard this from Gordon Thomson, one of our technology clients, of Cisco in 2006, who opened my mind to the possibility of remote working in our first year of Perceptive. Little did I know then how instrumental it would be, both in growing our business and throughout the pandemic. While others had to shift their way of working, we were already well prepared and used to working from home so adapted very easily.

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