
The latest from Perceptive Communicators
Driving Gender Balance in the Built Environment: A Step Towards Equality
Celebrated later this week, the focus of International Women’s Day this year is accelerating action. A key sector which could benefit from such accelerated action is the construction sector. It is a major contributor to our economy, but its contribution is being suppressed with a lack of diversity.
The statistics are stark. According to the Office for National Statistics, women make up just 15.8% of the total construction workforce, with those in director-level roles at low single figures. Yet, companies with diverse leadership teams consistently outperform competitors both financially and operationally. The absence of female voices at the top is not just an equality issue—it’s impacting on the performance of the sector and, in turn, our wider economy.
Studio LBA appointed for refurbishment of Fringe Central
Edinburgh Festival Fringe Society has appointed Studio LBA for the refurbishment and creation of a multi-purpose space for the Fringe Society, Fringe artists and community partners.
Collaboration is Key to Delivering Decarbonisation Goals in Public Sector Infrastructure
As Scotland faces increasing economic challenges, the need for innovation and collaboration in public sector infrastructure has never been greater. The Scottish Government's recent Programme for Government has highlighted its commitment to addressing climate change, with a strong focus on decarbonisation sector-wide. At hub South West Scotland, we are proud to play a crucial role in this transformative agenda, working alongside our public sector shareholders to deliver sustainable infrastructure that meets the needs of communities today and for future generations.
Mainstream building of accessible housing should be the norm and not the exception
The shortage of homes in Scotland has been quite clear for a number of years. Industry leaders put the shortfall to be somewhere in the region of 110,000. Given the recent significant reductions in new home starts and completions, this is not going to be fixed anytime soon.
Government and industry must rise to the challenge and beat the housing crisis
The shortage of homes in Scotland has been quite clear for a number of years. Industry leaders put the shortfall to be somewhere in the region of 110,000. Given the recent significant reductions in new home starts and completions, this is not going to be fixed anytime soon.
Let’s shine a spotlight on all our home means to us
Imagine for a moment how different your life might be without the security of a safe, comfortable home. Next week marks Scottish Housing Day, with the theme "Homes for Life." At Perceptive Communicators, we’re supporting our housebuilding clients around this, shining a spotlight on the incredible impact of homes on the quality of all of our lives and yet also the massive shortage of much needed homes.
Leading the charge: how structural engineers are paving the way to net zero
As I approach nearly a year as Chair of the Institution of Structural Engineers (IStructE) Regional Group in Scotland, I've had the opportunity to reflect on the evolving responsibilities and influence of our profession.
Retirement Housing Could Take Pressure Off A Housing Market in Crisis
As the UK grapples with a housing market that’s increasingly stretched at both ends, one solution that’s often overlooked is the potential of the retirement housing sector. Specifically, age-exclusive developments for the over-55s could play a crucial role in easing pressure on the market by encouraging downsizing, freeing up larger family homes, and ultimately ensuring a more efficient housing lifecycle.
Shortlist success for communications consultancy Perceptive Communicators
Glasgow-based specialist communications consultancy Perceptive Communicators has been shortlisted as Property Marketing Team of the Year at the Herald Property Awards 2024.
Laying the Groundwork for a New Era at Ravenscraig
Ravenscraig's transformation is not just about clearing old remnants of its industrial past. It's about laying the groundwork for a future that offers high-quality housing, excellent transport links, and abundant educational and employment opportunities.
The whole economy reaps the benefits from new housebuilding
The economic benefits of building new housing are clear and well documented. The home building sector in Scotland supports 45,000 jobs directly and tens of thousands more up and down the supply chain. In 2019 the sector was worth £3.4 billion to the economy.
People, Place and Jobs: Reflecting on a decade of regeneration and growth since the 2014 Glasgow Commonwealth Games
In the decade since the Commonwealth Games, Clyde Gateway has achieved remarkable progress. The area now boasts over 4,000 new homes, increasing the population to approximately 28,000.
Building a Sustainable Future: Leading the Way in Eco-Friendly Construction
In an age rapidly being defined by the pressing need for sustainability and environmental responsibility, traditional methods of construction are giving way to more innovative approaches, with modular construction leading the charge towards a greener future.
The urgent need to revive Scotland’s SME home building sector
Last week, Homes for Scotland (HFS) published a report revealing a concerning decline in the small and medium enterprise (SME) home building sector. A day later, the Scottish Government released its quarterly housing statistics. Neither paint a positive picture.
Addressing the Scottish Housing Crisis: A Call for Pragmatic Solutions
Scotland’s housing system is at a critical juncture. The Scottish Government has acknowledged the nation’s housing emergency and announced its intention to recognise housing as a national outcome. This is a vital first step, but the real challenge is translating this intention into effective action.
Delivering social housing in Scotland is harder than ever
We are in the grip of a nationwide housing crisis, yet recent figures reveal that the timescale for average planning application is four times longer than the Government target. While this is clearly an issue for developers, why should this be an issue for those beyond the industry?
Unlocking community engagement
We are in the grip of a nationwide housing crisis, yet recent figures reveal that the timescale for average planning application is four times longer than the Government target. While this is clearly an issue for developers, why should this be an issue for those beyond the industry?
There’s never been a better time to buy a new build
There is no denying that the challenges faced across the housebuilding and wider construction industry over the last few years have been particularly acute. A combination of planning and covid delays, inflationary cost increases for material and labour, rising cost of living and high mortgage interest rates all contributed to a negative ripple effect across the sector.
Real estate offers real opportunities for growth
Last week the UK's Real Estate Investment Infrastructure Forum (UKREiiF) took place in Leeds. With over 12,000 delegates, the conference was a bustling hub of innovation, ideas, and challenges focusing on the vitality and dynamism of the real estate sector.
Perceptive Communicators scoops two awards in two days as announces Muir Group client win and team growth
Perceptive Communicators has announced a significant milestone with its appointment to provide strategic communications services for Muir Group and expanding their specialist team with the addition of a Senior Account Executive, along with two award wins in two days.
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